Wednesday, April 15, 2015

Is it ime to re-evaluate your TLD Strategy?

Extract: "All of these factors lead to “domain fatigue.” Brand managers feel that it takes too much time, effort and money to figure out how, when, and which TLDs to register their marks in. Even though there are free resources like nTLD Stats and the Domain Check Tool to help navigate new TLD launch and domain name information, many brands have simply given up".

Source: http://www.law360.com/ip/articles/636000.

Note: did you know there is a TLD which means "trademark"? The ".商标" IDN stands for “.trademark” in Simplified Chinese.

Reminder:
  • Car Clubs can register a ".club" domain name with UniRegistry;
  • Brands can submit their trademark data into the Trademark Clearinghouse ("TMCH") to participate in a Sunrise Period. The TMCH calendar is available here;
  • Need to promote your new gTLD? Contact Jovenet Consulting for help.

No comments: