Thursday, April 2, 2015

Donuts’ marketing offensive is one of most-read stories

Extract: "The campaign is aimed at spreading the new gTLD gospel to small businesses in the US. While unlikely to be the turning point in terms of wider public awareness of new gTLDs, the campaign will do no harm in spreading the gTLD message and will be welcomed by registrars. We argued that it is also a development worth noting by brand owners".

Source: http://www.worldtrademarkreview.com/Blog/detail.aspx?g=eace7537-1bd9-47b4-ab15-a71fb31b32a3.

Reminder:
  • Fan Clubs can register a ".club" domain name with UniRegistry;
  • Brands can submit their trademark data into the Trademark Clearinghouse ("TMCH") to participate in a Sunrise Period. The TMCH calendar is available here;
  • Promoting new domain names to end-users requires time, contact Jovenet Consulting for help.

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