Monday, March 9, 2015

Google’s Ever-Increasing Domain Power (new gTLDs)

Extract: "...with Google’s immense control over the internet, it could essentially become impossible for users to find apps that do not have a .app domain. Google is the most used search engine in the world with around 11.9 billion searches every month, which could generate unparalleled prospects for information control and ultimately lead to large parts of the internet becoming suspicious or invisible to the majority of users".


  • To participate in a Sunrise Period, Brands should submit their trademark data into the Trademark Clearinghouse and check its calendar;
  • Clubs can register a domain name ending in ".club" with GoDaddy;
  • Promoting new domain names to the right target requires time: contact Jovenet Consulting.

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