Thursday, February 26, 2015

New gTLDs: the evolution of trademark protection

Extract: "Some brands see a significant advantage to being able to point to a single TLD as the exclusive source of authentic products and services sold under that trademark".


  • To participate in a Sunrise Period, Brands should submit their trademark data into the Trademark Clearinghouse and check its calendar;
  • Brands can secure a domain name ending in ".club" with GoDaddy;
  • Promoting new domain names to the right target requires time: contact Jovenet Consulting.

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