Tuesday, January 13, 2015

Trademark Clearinghouse worldwide project manager: meet Jan Corstens

Extract: "Protecting your brand’s identity and trademark should be uppermost in your mind. The new domain programme presents three main areas of threat which need to be negated. All three threats below pose significant damage to a business’ reputation online, so brands need to be vigilant. Unhappy or disgruntled customers can damage your brand by registering domains such as yourbrand.sucks, or yourbrand.WTF 
Domains to keep an eye on: .sucks, .gripe, .exposed, .cheap, .adult, .porn".

Source: http://blog.themarketer.co.uk/2015/01/new-year-new-domain/.


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