SERPS in new gTLDs: do the test

The gtlds got more Adwords IMPRESSIONS - I'm guessing because taking out the ".com" increased the relevancy of the URL. However the .com CONVERTED (i.e. more people who clicked through took action on the site) better in both cases. https://www.namepros.com/threads/how-new-gtlds-fare-in-search-marketing.834164/

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